A GLOBAL COMMUNITY PARTNER
(politix.tv)
Politix
About the Web Application
Politix.tv is a global community platform designed for individuals to watch, discuss, and engage in political conversations. It serves as a hub for political streamers and viewers, offering live streaming and video content focused on U.S. politics.
The platform was conceived as a dorm room idea with the ambition to revolutionize news consumption. Its goal is to create a space where all individuals can voice their opinions and interact seamlessly, promoting transparency and diversity of thought in the political sphere.
Research About Politix
1.Define User Personas
- Political Enthusiasts & Activists – Users passionate about political discourse who seek reliable live streams and discussions.
- Content Creators & Streamers – Individuals who produce political content and need a platform to reach and engage their audience.
- Casual Viewers & Voters – Users looking for simplified, digestible political insights to stay informed.
2. Gather User Insights
- Conducted surveys and interviews to understand viewing habits, preferred content formats, and engagement levels.
- Performed competitor analysis on political streaming platforms and discussion forums to identify gaps and improvement areas.
3. Usability Testing & Feedback Loop
Conducted A/B testing to refine the UI/UX, ensuring seamless navigation and interaction.
- Established a real-time feedback system to continuously enhance content discovery,
- recommendation algorithms, and user engagement features.
Conducting Through
Research
1. Surveys & Feedback Collection
To ensure Politix.tv aligns with user expectations, we conducted surveys, live polls, and in-app feedback collection to gather insights on viewing habits, content preferences, and engagement behavior. By directly interacting with users, we identified areas for improvement, such as enhanced content discovery, interactive discussions, and better moderation tools.
2. Identifying User Needs
Through data analysis and competitor bench marking, we recognized key user pain points, including a lack of real time engagement, difficulty in finding relevant content, and a need for a more inclusive discussion platform. These insights guided the development of personalized content recommendations, seamless live-streaming capabilities, and improved community features to enhance user experience.
User Interface
(Mobile View)
Used Technology
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